Remember to use this template strategically. Some open house guests are wary of sharing so much information on a publicly visible form and they may want to save the time it takes to complete a lot of fields. Download Template 3. Great for: Agents who want to start a conversation about the property with visitors or, more importantly, with your seller client.
Download Template 4. The strategy on this approach is pretty simple: Print up a handful of these pages and cut them into individual sign-in sheets. When your guests arrive, have them sign in and drop their sign-in into a fishbowl. This step is important; studies show guests are more likely to excitedly participate in drawing or contests if they can literally place their information somewhere physical.
Also, seeing other slips of paper in the fishbowl encourages people to be a part of the fun. After your event is over, call everyone! Let the winner know the happy news and ask how you can help them with real estate.
Let every attendee know about your next event and ask how you can help them in the future. Download Template 5. LionDesk syncs with all the major digital open house sign-in platforms, including Block Party. Visit Block Party. Here are some common issues agents encounter with open house sign-in sheets and some solutions to help you address them. The rise of the personal computer and mobile phone has caused our need to write longhand to diminish sharply.
There are even medical diagnoses for consistently bad handwriting dysgraphia and cacography. So, chances are, a standard form will turn up at least a couple of illegible names. The simple act of asking someone to sign in to your open house and then engaging them in conversation while they do so will solve many problems. Your guests will slow down and write a little more legibly since they are also talking to you at the same time.
Whether they help themselves to food or drink, just about EVERYONE is going to at least cruise by the offerings and see what you have for them , creating a perfect opportunity to invite guests to sign in. Pro tip: Rather than bake the cookies yourself, buy some from a favorite local bakery. While you are there, buy a gift certificate too. When you see your guests enjoying the cookies, remind them about your draw for a gift certificate to the very bakery that made those delicious cookies.
How do they enter the drawing? All they have to do is sign in. Your open house sign-in sheet creates an opening to start a conversation with every person who comes through the door at your next event—but only if you actively engage with them during the event or in a follow-up communication or both! Open house sign in sheet pdf open in google docs open in microsoft word. It also includes contact information that you can use to collect feedback.
The detailed questionnaire format includes a few multiple choice questions about each visitor s situation and preferences.
Open house sign in sheet author. There are many apps for sign in sheets you can use on your ipad or smart phone. A digital open house sign in sheet enables you to link your sign in directly with your crm allowing you to automate the follow up process. Your email address will not be published.
Save my name, email, and website in this browser for the next time I comment. Work Bun. October 20, October 20, In downloadable printable open house sign in sheet pdf , printable keller williams open house sign in sheet pdf , printable open house sign in sheet pdf.
Leave a Reply Cancel reply Your email address will not be published. That extra question will help you learn more about how your marketing is working, and where to concentrate your efforts to improve your results.
Because it asks much more of your open house visitors, the buyer questionnaire sign-in sheet will probably have a much lower conversion rate.
Just like the lead capture forms on your real estate website , an effective sign-in sheet can help qualify and segment open house leads in order to personalize the follow-up experience and increase conversions following the open-house event.
Convincing lots of people to attend your open house is a great first step. When welcoming visitors at the door, stick to a script that invites them to fill out the sign-in sheet before you begin discussing the property. Draw more attention to your open house sign-in sheet by placing a standing sign next to it.
No need to get fancy: just use an acrylic holder and create a simple, legible sign with clear instructions on standard printer paper. Place this collateral on the table next to your sign in sheet, then instruct visitors to sign in before taking a copy. Filling out the top line of your own sign-in sheet with your own information or a stock set of information has proven effective for many agents, given that most people follow what those before them have already done.
A promotion or raffle can get folks excited about filling in your open house sign-in sheets. Try offering free swag, a free real estate consultation, gift baskets of homeowner essentials, or gift cards from area businesses. If using a mobile tablet, make sure to have your device fully charged. Choose from pre-written campaigns for buyers, sellers, and branding, or create your own campaigns with custom templates and timing. In addition to nurturing leads in the short term via drip email campaigns, you can also use regular newsletters to keep leads up to date on your market and listings.
After an open house, go through the list of attendees and rank which information sources generated the most interest e. Check the results against your investments to see which channels have the highest ROI, and which ones you should be re-evaluated. If you find any new or unexpected lead sources, spend time brainstorming how you can optimize them for future open houses.
Finally, if any of your guests came as a referral from a past client, be sure to send them a personal thank you note. For example:. A fast response time is often the key to converting a new lead. Give them confidence in your ability to keep in touch with people by sharing your follow-up plan.
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